Digital Marketing Coordinator

Department: Marketing & Communications / SSD & Foundation

Classification: Exempt, Full-Time

Reports to: Director of Marketing & Communications

Work Schedule: Monday–Friday, 8am–5pm, with occasional evenings and weekends

Salary: Starting at $45,000

Job Summary

The Digital Marketing Coordinator supports the Tampa Downtown Partnership’s communication efforts by managing daily social media content, updating the website, and assisting with copywriting and content development. This role plays a vital part in ensuring a consistent digital presence that reflects the organization's mission, programs, and placemaking initiatives. The ideal candidate is creative, organized, and proactive, with a passion for digital media and storytelling. 

Key Responsibilities

Social Media Management

• Develop, schedule, draft and post daily content on Facebook, Instagram, LinkedIn, X (Twitter), and other relevant platforms 
• Monitor and respond to comments, messages, and trends to increase engagement and grow the audience 
• Maintain a consistent posting schedule and help build content calendars aligned with organizational priorities 
• Capture photos and video at events and activations for use on digital platforms 
• Organize and tag Partnership content for future use
• Seek collaborations with Downtown businesses, events, etc.

Website Coordination

• Update and maintain website content (e.g., event pages, press releases, blog posts, staff bios) 
• Ensure information, links, dates and visual content are current, accurate, and aligned with the organization's tone and branding 
• Support web development consultants and track user engagement for continuous improvement 

Copywriting & Content Support

• Draft and schedule short-form content such as event blurbs, social captions, web copy, and all of the organization's newsletters 
• Assist the Media & External Affairs Specialist with formatting and distributing digital campaigns 
• Monitor and schedule digital ads calendar for IKE kiosks
• Proofread materials and ensure message consistency across platforms 

Brand & Administrative Support

• Maintain brand assets and content libraries (logos, templates, photos, etc.) 
• Track marketing collateral and branded merchandise distribution 
• Provide day-of support at events including signage setup, photography, social media coverage and audio-visual assistance
• Assist the department with general adminsitrative tasks, filing, and vendor coordination 

Required Education, Experience and Competencies 

• Bachelor’s degree in Marketing, Communications, Journalism, Digital Media, or related field preferred
• 1–3 years of experience in social media management, digital communications, or marketing support 
• Proficient in Facebook, Instagram, LinkedIn, X (Twitter), and content scheduling tools 
• Basic experience with CMS platforms (e.g., WordPress, Squarespace) 
• Strong writing, grammar, and proofreading skills 
• Familiarity with design platforms like Canva or Adobe Creative Suite a plus 
• Excellent time management, organization, and attention to detail 
• Comfortable working in a collaborative environment and attending occasional off-hours events 

About the Partnership

Vision 

Tampa Downtown Partnership is the leader in fostering a vibrant, diverse, 24-hour Downtown in which to live, work, play, and learn. 

Mission 

Tampa Downtown Partnership champions the vitality and growth of Downtown - convening stakeholders, embracing innovation, and fostering thriving Downtown neighborhoods. 

Our Values 

• Innovation - We embrace creativity and forward-thinking solutions. 
• Operational Excellence - We are committed to delivering high-quality services an initiatives that enhance Downtown. 
• Collaboration - We foster strong relationships to drive economic and community growth. 
• Inclusivity -We champion an inclusive, diverse, and welcoming Downtown. 
• Integrity -We operate with accountability, responsibility, and a commitment to delivering measurable impact. 

The Tampa Downtown Partnership administers the Special Services District program through an annual contract with the City of Tampa. Through the Special Services District program, the Partnership works to promote the Downtown experience through a multitude of initiatives such as marketing, business development, transportation, planning and beautification, as well as maintenance and safety with Tampa’s Downtown Ambassadors and Clean Team. The Partnership also works with numerous agencies to identify opportunities and facilitate opportunities for collaboration, advocacy, and strategic planning for issues related to Tampa’s Downtown. 

Equal Employment Opportunity 

The Partnership is an equal opportunity employer. It is the policy of the Partnership to provide equal employment opportunities to all employees and applicants for employment without regard to race, creed, color, age, sex, religion, disability/handicap, pregnancy, childbirth, or related medical condition, citizenship status, service member status, sexual orientation, gender identity or expression, familial status, marital status, national origin, genetic information, or any other category protected by law in all employment practices 

Additional Compensation 

Fully paid Health and Dental Benefits 

Life Insurance 

Matching 401K 

Paid Personal Time Off/Comp Time 

Commuter Transportation Allowance 

www.tampasdowntown.com